SEO – Optimizing Content

By paying attention to a few simple factors you can work with SEO optimizing content without losing the natural flow or effectiveness of the writing. All web content should be written with the purpose to communicate something of value to the audience.  However, since the content will be out there anyway it might as well…

Having a Blog is Good. Blogging is Better.

Most of us have heard of the importance of having a blog. You may even have set up one (or more) of these in the past. However, if you do have one, when was the last time you posted to it? And before that? If you have a blog and are maintaining it on a…

Do You Have the Right News for a Press Release?

Press Releases are an important marketing tool, useful in getting your website valued external links, making you and what you do better known to the public and gaining credibility and authority for you and your business or practice. Most people are unsure of what constitutes “news” to send out in a release. The guidelines for…

Copyright 2014 Meridith Berk